A tube of Toms of Maine toothpaste, Sensitive + Whitening with Soothing Mint flavor. The green tube features white text and graphics, including the phrase Smile big. Its contagious. A white toothpaste tube with green and blue labeling, showing usage directions, ingredients list, and recycling instructions. The cap is on the left, and the text is mostly readable along the side of the tube. Box of Toms of Maine Sensitive + Whitening toothpaste in soothing mint flavor. The packaging highlights its natural, fluoride-free formula for sensitive teeth and that it contains no artificial sweeteners or dyes. Toothpaste box panel showing product information, usage directions, and icons indicating the product is vegan and the tube is recyclable. Text mentions ingredients like arginine and calcium carbonate for sensitive teeth. Text on a green background about 3,000 banned ingredients and a higher standard for home products.
A tube of Toms of Maine toothpaste, Sensitive + Whitening with Soothing Mint flavor. The green tube features white text and graphics, including the phrase Smile big. Its contagious.

Tom's of Maine Sensitive + Whitening Fluoride Free Toothpaste

4 oz

Why we love it

  • Free from 3,000+ banned ingredients and meets our EU-informed standards.
  • Instant sensitivity pain relief*.
  • Advanced whitening action.
  • Environmentally friendly recyclable tube.
Scent: Soothing Mint
Purchase options

Sensitive + Whitening Fluoride Free Toothpaste $7.99

Free carbon neutral shipping on orders $29+. Arrives in 3–5 days. Free, easy 30-day returns.

#1 Natural Toothpaste Brand*. Get sensitivity relief + whitening all in one toothpaste. The amino acid arginine + calcium carbonate complex contains arginine to deliver sensitivity relief within 60 seconds*.This natural formula provides 24/7 protection† for sensitive teeth and safely whitens your teeth. Now isn’t that something to smile about? Happy brushing!

And when you're done using your toothpaste, you can recycle the tube! Check to be sure that your tube has the blue recycling flag on it, squeeze out as much of the toothpaste from the tube as you can, replace the cap, and place the tube in your recycling bin. Your community may not yet accept tubes for recycling. Check locally. Learn more at www.tomsofmaine.com/recyclable-tube.

At Tom's of Maine, we want to empower families to live more naturally. With more than 50 years experience combining scientific know-how, naturally derived ingredients and a bit of ingenuity, we make products that are good for you and the planet. As a Certified B Corp, we hold ourselves to the highest social and environmental standards. Plus, we're committed to supporting local communities for meaningful change, donating 10% of our profits to charities supporting health, education and the environment. We call this "doing good, for real," and it impacts everything we do.

*Based in part on data reported by Nielsen through its Connect Service for the Toothpaste Category for the 52 week period ending 7/30/22, for the AOC market.Copyright © 2022 Nielsen.

*When used as directed.
†Lasting sensitivity relief based on continuous use.

Arginine Bicarbonate, Benzyl Alcohol, Calcium Carbonate, Natural Flavor, Hydrated Silica, Rebaudioside A, Sodium Bicarbonate, Sodium Lauryl Sulfate, Sorbitol, Titanium Dioxide, Water, Xanthan Gum, Xylitol.

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