A blue reusable kitchen towel from Grove Co., made of organic cotton flannel, features a white wave pattern and comes rolled with a brown paper label. The Reusable Paper Towels label notes its absorbency, sustainability, and machine-washable attributes. A blue yoga mat with a wavy white design stands upright, wrapped in a brown paper label with text and a barcode, echoing the eco-friendly charm of Grove Co.s Reusable “Paper” Towels. Close-up of Grove Co.s Reusable “Paper” Towels, featuring wavy blue and white organic cotton flannel stripes with a thick blue stitched border. Soft and slightly textured, the design flows gracefully while remaining machine-washable and durable. A hand places a Grove Co. Reusable “Paper” Towel, featuring blue organic cotton flannel with white wave patterns, onto a teal kitchen stand. Nearby, a wire basket of yellow lemons sits on a wooden counter, with a sink and greenery in the background. A hand wipes the bathroom counter with a Grove Co. Reusable Paper Towel beside a clear bottle containing yellow liquid soap.
Beyond Plastic 100% Plastic Free
A blue reusable kitchen towel from Grove Co., made of organic cotton flannel, features a white wave pattern and comes rolled with a brown paper label. The Reusable Paper Towels label notes its absorbency, sustainability, and machine-washable attributes.

Grove Co. Reusable “Paper” Towels

12 count

Why we love it

  • Free from 3,000+ banned ingredients and meets our EU-informed standards.
  • Made with 100% GOTS Certified Organic Cotton.
  • From spills to napkins, made for everyday and helps avoid single use paper products.
  • No plastic packaging.
$30.49 $30.49 Save 0%

Reusable “Paper” Towels $30.49

Free carbon neutral shipping on orders $29+. Arrives in 3–5 days. Free, easy 30-day returns.

Meet the multitasking marvel designed to replace single use paper towels. Our “paper” towels easily absorb kitchen spills, serve as mealtime napkins, and act as soft all-purpose cleaning cloths. Store and use them like a regular roll—the organic cotton flannel material allows the towels to cling to one another on the reusable cardboard roll that's made to fit most paper towel holders. Plus, they’re machine-washable, saving trees and saving you money. Turns out you don’t need superpowers to be an environmental superhero.

Choose from:

Farmers Market
Atlantic Waves

100% Organic Cotton Flannel

Wash before first use.

Care: Machine wash cold, tumble dry.

Keep the tube! Pairs with any paper towel holder, simply rewrap and reuse!

Grove Values

A person’s hands tear a sheet from a roll of white toilet paper, next to an illustration of green bamboo stalks on a green background.
HEALTHIER PAPER

Made with tree-saving bamboo

Unlike most paper products, Grove Co. paper is made from soft, strong FSC-certified bamboo that is made without PFAS, BPA, pesticides or chlorine-bleach — so it’s healthier for you and the planet.

A solid dark green circle centered on a white background.

Fast-growing and renewable

No pesticides used. No habitats harmed.

A roll of white toilet paper with textured surface, partly unrolled, placed on a green circular background with shadow cast to the right.

Soft, strong, and effective

Delivers the comfort and performance you expect.

A white roll of paper towels partially unrolled, placed on top of a dark green circle against a light background.

Made without PFAS, BPA, pesticides or chlorine-bleach

A tree-free alternative you can trust.

Flat lay of Grove Co. cleaning products on a light blue background, including a spray bottle, a cardboard box, a small glass bottle, and a yellow-lidded container, arranged in the top left corner.
The image displays the Grove Co.™ logo in bold, dark teal letters on a light background.

Consciously created homecare.

Grove Co. is revolutionizing the products you use every day to help make your home — and our planet — healthier. Everything we create is developed with strict ingredient transparency and 50+ No Way Ingredients — no parabens, phthalates, chlorine bleach, ammonia, or synthetic dyes.

Plus, with reduced plastic packaging and smart refillable systems, Grove Co. helps you cut back on plastic — and your exposure to chemical additives and microplastics.

A cream-colored badge with a green B in a circle at the center, surrounded by the words CERTIFIED B-CORPORATION in green, displayed on a light gray background. B-Corporation
A beige badge with a simple outline of a rabbit in the center and the words Certified Cruelty-Free curved around it on a light gray background. Certified Cruelty Free
A beige badge graphic with the words Strict Ingredient Standards encircling an icon of a bowl with a leaf and sparkles, representing high-quality ingredient standards. Strict Ingredient Standards
Beige badge with a green outline of a plastic bottle floating on water, surrounded by the words Plastic Neutral in uppercase letters. Plastic Neutral
A close-up of a human fingertip with colorful microplastic particles on the skin, and images of a plastic bag, bottle, and six-pack ring layered in the corner, highlighting plastic pollution.

Go Beyond Plastic™ and microplastics.

Plastic products break down into microplastics that can affect human health.

Grove Co. is on a mission to reduce plastic in home essentials — for both people and for the planet.

Learn more on the Home Planet blog