• GET 20% OFF $100+
  • USE CODE LABORDAY26
  • LABOR DAY SALE
A 13 fl oz (384 ml) bottle of SheaMoisture Shampoo - Moisture Retention features a golden label highlighting sea kelp and argan oil. This sulfate-free shampoo deeply nourishes and hydrates hair, leaving it healthy and vibrant. A clear bottle with a gold cap containing SheaMoisture Moisture Retention Conditioner is displayed next to the SheaMoisture Moisture Retention Shampoo, both from SheaMoisture. Detailed product information and ingredient icons are shown on the back label for this nourishing, sulfate-free shampoo and conditioner set. A clear bottle of SheaMoisture Shampoo - Moisture Retention with a gold cap, featuring an orange label that highlights ingredients and benefits such as No Sulfates and No Parabens. The label is adorned with illustrations of key natural ingredients, showcasing the same commitment to gentle care as found in their sulfate-free shampoo formulas. A 13 fl oz bottle of SheaMoisture Shampoo - Moisture Retention features a gold cap and a black and gold label. This deep moisturizing formula is sulfate-free, providing gentle yet effective cleansing for your hair. Text on a green background about 3,000 banned ingredients and a higher standard for home products.
A 13 fl oz (384 ml) bottle of SheaMoisture Shampoo - Moisture Retention features a golden label highlighting sea kelp and argan oil. This sulfate-free shampoo deeply nourishes and hydrates hair, leaving it healthy and vibrant.

SheaMoisture Shampoo - Moisture Retention

13 oz

Why we love it

  • Free from thousands of banned ingredients and meets our EU-informed standards.
  • Nourishes and moisturizes dry, damaged hair for a healthier, smoother appearance.
  • Supports the empowerment of disadvantaged women for a brighter future.
  • Ethically traded and sustainably produced, aligning with our mission to promote sustainability.
Scent: Raw Shea Butter
$10.99

$8.78

Save 20%

Free carbon neutral shipping on orders $29+. Arrives in 3-5 days. Free, easy 30-day returns.

Thirsty curls? Meet your moisture hero. Our Raw Shea Butter Deep Moisturizing Shampoo is enriched with a unique Raw Shea Butter blend to give your curls and coils the moisture it needs. Our moisturizing, sulfate-free shampoo gently cleanses dry hair and delivers 3X more moisture**.

Perfect for those transitioning from chemically treated to natural hair.

**vs a non-conditioning shampoo 

Deionized Water, Decyl Glucoside(Coconut Oil), African Butyrospermum Parkii (shea Butter)*, Aloe Vera Leaf Juice, Argan Oil, Panthenol (Pro-Vitamin B-5), Rosemary Extract, Sea Kelp Extract, Vitamin E, Guar Gum, Lonicera Capifloium (Honeysuckle) Flower (and) Lonicera Japonica (Japanese Honeysuckle) Flower Extract, Avacado Oil *Certified Organic Ingredients.

SheaMoisture is dedicated to maintaining the accuracy of the ingredient lists on this website. However, raw ingredients are subject to change, please refer to product label for accurate and up-to-date ingredient list.

Apply this moisturizing shea butter shampoo to wet hair, gently massage and work into a rich lather. Rinse thoroughly.

For best results, pair with our Raw Shea Butter Restorative Conditioner; used as a leave-in or rinse-out conditioner to provide added hydration to dry hair, damaged hair or transitioning hair.

Grove Values

A flat lay of assorted skincare and hygiene products, including body wash, facial cream, mascara, cleansing foam, facial cream tube, soap, cotton cover pads, and green towels on a peach background.

Personal care with nothing to hide.

From head to toe, every product is screened for ingredient safety, material impact, and unnecessary waste — so you can feel more confident in what touches your body every day.

A white bottle of OSEA Ocean Cleanser with a pump dispenser is shown at an angle against a coral pink circular background. The bottle has minimalist black text and a small dark circle near the bottom.

Strictly screened ingredients

Including parabens, PEGs, sulfates, phthalates, and synthetic fragrance

A cylindrical container of Erleia Signature Clay Mask with green floral packaging, featuring text about its vegan and cruelty-free formula. The container is placed on a peach-colored circular background.

Cruelty free

Every personal care brand we offer is committed to cruelty-free practices

Three multi-use Axiology Lip-to-Lid Balmies crayons in a red box, with the box lid partially open and another box with product details leaning against it, all on a peach-colored circle background.

Less plastic, fewer microplastics

Refillable and reduced-plastic options that lessen waste and microplastic exposure

A close-up of a human fingertip with colorful microplastic particles on the skin, and images of a plastic bag, bottle, and six-pack ring layered in the corner, highlighting plastic pollution.

Go Beyond Plastic™ and microplastics.

Plastic products break down into microplastics that can affect human health.

Grove Co. is on a mission to reduce plastic in home essentials — for both people and for the planet.

Learn more on the Home Planet blog