A 50g tube of Jack N Jill Natural Toothpaste, Milkshake flavor, is shown upright. The kids toothpaste features green and white colors, cute animal illustrations, and highlights that it’s fluoride free and dairy free. A small white tube of Jack N Jill Natural Toothpaste, fluoride free, with a turquoise cap is shown from the back. The packaging displays dense text, certification and recycling logos, a barcode, all set against a white background. A tube of Jack N Jill Natural Toothpaste and a white toothbrush sit next to a glass of frothy milkshake with a metal straw, all arranged on a blue tiled surface. Text on a green background about 3,000 banned ingredients and a higher standard for home products.
A 50g tube of Jack N Jill Natural Toothpaste, Milkshake flavor, is shown upright. The kids toothpaste features green and white colors, cute animal illustrations, and highlights that it’s fluoride free and dairy free.

Jack N' Jill Natural Toothpaste

1.76 oz

Why we love it

  • Free from 3,000+ banned ingredients and meets our EU-informed standards.
  • A soothing and gentle formula that‚Äôs safe if swallowed.
  • Enriched with xylitol and calendula to support healthy gums.
  • Certified cruelty-free and made with natural ingredients.
Purchase options

Natural Toothpaste $5.99

Free carbon neutral shipping on orders $29+. Arrives in 3–5 days. Free, easy 30-day returns.

Brushing with Jack N' Jill Kids Toothpaste helps clean teeth and provides natural protection against cavities.

Our mild gel formula is fluoride free and suitable from 6 months (when baby's first teeth usually come through). We know little kids don't know how to spit - Jack N' Jill Kids Toothpaste is safe if swallowed when used as directed. With a kaleidoscope of nine yummy organic flavors, toothbrushing time has never been easier or more fun! Ingredients such as xylitol and calendula, plus regular and effective brushing, help to soothe gums and fight tooth decay.

Benefits:

With 40% xylitol, Jack N' Jill Toothpaste helps balance the pH in the mouth. xylitol has also been shown to reduce bacteria trapped in plaque whilst silica gently cleans teeth to help avoid the build-up of plaque. Calendula flower extract helps to naturally soothe gums. It is recommended that your child learns to brush their teeth after each meal to help develop good oral hygiene habits.

Jack N’ Jill Natural Certified Toothpaste has received the COSMOS Natural Standard Ecocert certification. Ecocert is the world’s leading specialist in certification of sustainable practices and organic products.

Relative Dentin Abrasivity (RDA) is 15 - Low abrasivity.

  • Natural Certified Toothpaste (Ecocert)
  • Ecocert COSMOS Natural Standard Ecocert certification
  • Peta Certified Cruelty Free
  • Safe if swallowed when used as directed 
  • High in xylitol (40%)
  • Silica for gentle removal of plaque 
  • Calendula to help soothe gums 
  • Suitable from 6 months +
  • Made in Australia
  • Vegan, Gluten Free, Fluoride Free, SLS Free, Dairy Free, Sugar- Free, No artificial color
  • Safety Seal with easy open flip top cap
  • BPA-free with minimal recyclable packaging

Xylitol, Aqua (Purified Water), Glycerin (Coconut derived), Silica, Aroma, Xanthan Gum, Calendula Officinalis Extract, Potassium Sorbate, Citric Acid.
Made using organic ingredients.
99.8% Natural origin of total. COSMOS Natural certified by Ecocert Greenlife according to the COSMOS standard

Use a small amount on suitable Jack N' Jill toothbrush. Brush gently in a circular motion, twice a day, after meals. Safe if swallowed when used as directed. Store in a cool, dry place out of direct sunlight.

Grove Values

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3,000+ BANNED INGREDIENTS

Personal care with nothing to hide.

From head to toe, every product is screened for ingredient safety, material impact, and unnecessary waste — so you can feel more confident in what touches your body every day.

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Strictly screened ingredients

Including parabens, PEGs, sulfates, phthalates, and synthetic fragrance

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Cruelty free

Every personal care brand we offer is committed to cruelty-free practices

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Less plastic, fewer microplastics

Refillable and reduced-plastic options that lessen waste and microplastic exposure

A close-up of a human fingertip with colorful microplastic particles on the skin, and images of a plastic bag, bottle, and six-pack ring layered in the corner, highlighting plastic pollution.

Go Beyond Plastic™ and microplastics.

Plastic products break down into microplastics that can affect human health.

Grove Co. is on a mission to reduce plastic in home essentials — for both people and for the planet.

Learn more on the Home Planet blog