A clear glass bottle of Rugged Beauty Hydrating Base Coat nail polish with a black cap and light blue shade. The gold label reads RUGGED BEAUTY—a hydrating base coat that protects nails for a healthy, beautiful look. Close-up of someone applying Rugged Beauty’s Hydrating Base Coat as a base to another person’s neatly manicured fingernail, with focus on the hands and brush. Text on a green background about 3,000 banned ingredients and a higher standard for home products.
A clear glass bottle of Rugged Beauty Hydrating Base Coat nail polish with a black cap and light blue shade. The gold label reads RUGGED BEAUTY—a hydrating base coat that protects nails for a healthy, beautiful look.

Rugged Beauty Hydrating Base Coat

.5 fl oz

Why we love it

  • Free from 3,000+ banned ingredients and meets our EU-informed standards.
  • Hydrates and restores nails with nourishing botanicals.
  • Creates a protective shield for stronger, healthier nails.
  • A foundation for a long-lasting and chip-free manicure.
Purchase options

Hydrating Base Coat $13.60

Free carbon neutral shipping on orders $29+. Arrives in 3–5 days. Free, easy 30-day returns.

Replenish and restore hydration to your nail bed while also creating a protective blanket for your nail with our special base coat formula made with prickly pear, coconut and castor bean.

Ethyl Acetate, Butyl Acetate, Nitrocellulose, Adipic Acid/Neopentyl Glycol/Trimellitic, Anyhdride Copolymer, Acetyl Tributyl Citrate, Isopropyl Alchohol, Capyrloyl Glycerin/Debacic Acid Copolymer, Opuntia Ficus-Indica Flower Extract, Etocrylene, Trimethylpentanediyl Dibenzoate, Butylene Glycol, Water, Tocopheryl Acetate, Ceramium Rubrum Extract, Sodium Benzoate, Citric Acid, Potassium Sorbate, Ferric Ammonium Ferrocyanide, Violet 2

Instructions for Use: Apply one coat under one of our nail polish colors.

Grove Values

Flat lay of various eco-friendly makeup products on a pink background, including lipsticks, brushes, a mascara, a cream eyeshadow, and red Axiology Lip-to-Lid Balmies packaging.
3,000+ BANNED INGREDIENTS

Beautifully clean makeup and skincare.

From lip color to moisturizer, every beauty product is vetted for ingredients and materials that align with our strict standards, so you can feel confident in what goes on your skin.

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No hidden ingredients

Made without parabens, phthalates, or heavy metals

Two green glass bottles of OSEA hyaluronic sea serum with silver caps are displayed on a pink circular background. One bottle stands upright, while the other lies at an angle.

Safer, smarter formulas

No talc, formaldehyde donors, or petroleum-based ingredients

Three multi-use Axiology Lip-to-Lid Balmies crayons in a red box, with the box lid partially open and another box with product details leaning against it, all on a peach-colored circle background.

Less plastic, fewer microplastics

Low-waste formats and plastic-free packaging where possible

A close-up of a human fingertip with colorful microplastic particles on the skin, and images of a plastic bag, bottle, and six-pack ring layered in the corner, highlighting plastic pollution.

Go Beyond Plastic™ and microplastics.

Plastic products break down into microplastics that can affect human health.

Grove Co. is on a mission to reduce plastic in home essentials — for both people and for the planet.

Learn more on the Home Planet blog