Virginia-based mom of four, former marketing manager, and lover of cozy home moments, motherhood, and everyday family life.
"I love shopping with Grove because, as a mom of four, it makes it easy to find sustainable, high-quality household products that I can trust are safe for my family and home!"
We do the research for you
Every product we offer — from cleaning products to personal care — meets a higher standard for health, sustainability, and performance. Our commitment is simple: better for you, better for the planet.

No harsh chemicals
We ban 50+ harsh chemicals and apply strict criteria backed by science and research.

Wallet-friendly options
Get top-performing products at prices that suit your budget — no compromises.

Every order is plastic neutral
Each purchase helps recover ocean-bound plastic.
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Vetted essentials for every part of your home and life.