A black tube and a brown box of Hello activated charcoal fluoride-free toothpaste with fresh mint and coconut oil, featuring epic whitening and claims of whitening teeth, removing plaque, and freshening breath. A person squeezes black toothpaste onto a toothbrush over a bathroom sink, with a bottle of Hello activated charcoal mouthwash and a white cup with a black toothbrush nearby. The background features blue wooden paneling. Text on a green background about 3,000 banned ingredients and a higher standard for home products.
A black tube and a brown box of Hello activated charcoal fluoride-free toothpaste with fresh mint and coconut oil, featuring epic whitening and claims of whitening teeth, removing plaque, and freshening breath.

hello hello Activated Charcoal Epic Whitening Fluoride Free Toothpaste

4 oz

Why we love it

  • Free from 3,000+ banned ingredients and meets our EU-informed standards.
  • Fluoride-free and SLS-free formula for a natural and sustainable oral care routine.
  • Activated charcoal naturally whitens and detoxifies your teeth.
  • Fresh mint and coconut oil provide a refreshing and clean flavor experience.
Option:
Purchase options

hello Activated Charcoal Epic Whitening Fluoride Free Toothpaste $5.99

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Free carbon neutral shipping on orders $29+. Arrives in 3–5 days. Free, easy 30-day returns.

Hello Activated Charcoal Epic Whitening Fluoride Free Toothpaste is an evolved, modern naturally derived toothpaste that uses activated charcoal to gently remove stains and particles from your teeth. Charcoal probably isn’t the first thing that comes to mind when you think about whitening your teeth. So, what’s the deal with everyone using hello charcoal toothpaste these days? Turns out, the Romans used charcoal powder as a teeth cleaner way back when. Since then, the popularity of charcoal as a whitener has been on the rise as we continue to learn more about its absorbent and cleansing properties.

Take a minute to read this hello Activated Charcoal Toothpaste review from Grove member, Trish P. “Yes, I love this, I do believe it is whitening my teeth. I am still on my first tube but I just put in an order for my second. I love the flavor, not at all what I was expecting. If you are on the fence with this, DO IT!!! Worth the try and keep using if you enjoy it, I know I will.” (Thanks Trish!)

Does Hello activated charcoal toothpaste have fluoride?

Nope, this hello Activated Charcoal Epic Whitening Fluoride Free Toothpaste says it in its name — its fluoride-free, as well as SLS-free, too.

Does hello charcoal toothpaste whiten your teeth?

This hello Activated Charcoal Epic Whitening Fluoride Free Toothpaste uses charcoal to absorb all the nasty gunk that stows away in your teeth and gums, and that also includes removing stains left behind on teeth over time from food and beverages. Although this hello charcoal teeth whitening toothpaste won’t drastically whiten your teeth all at once, it will absorb surface stains, making your teeth appear whiter.

Still want fluoride in your toothpaste? Fret not, here’s the same toothpaste but with fluoride: hello Activated Charcoal Epic Whitening Fluoride Toothpaste. Want a more classic toothpaste? Shop hello for clean bathroom goodies.

If you’re into all things activated charcoal, shop the hello Activated Charcoal Toothpaste Tablets and the hello Activated Charcoal Mouthwash. If you need some help getting started using charcoal products, check out our list of the 14 best charcoal products for your daily routine.

Explore Grove Collaborative for other clean products you can trust. Upgrade to natural shampoos, hair care, and body washes, too.

Let’s close the loop on packaging to ensure it doesn’t end up in landfills or oceans

Let’s close the loop on packaging to ensure it doesn’t end up in landfills or oceans. TerraCycle® and hello have partnered to create a national recycling program for typically hard-to-recycle waste streams. Reduce your impact on our planet - participation is simple and free.

Mouthwash bottles and caps, toothbrushes, deodorant containers and caps, soap packaging, floss containers, and toothpaste tubes and caps can be recycled through TerraCycle®.

How to Start:

1. Create a Terracycle account. This is mandatory for participation and allows you to track your recycling and impact.
2. Collect your empties - no need to even rinse them out - and put them in an eco-friendly envelope, box or other container. Reuse packaging you already have for mailing.
3. Request and print your label from Terracycle.com
4. Ship!

You can find more information here.

Active Ingredients: Sorbitol (Humectant), Hydrated Silica (Polishes And Cleans Teeth), Vegetable Glycerin (Soothes and Moisturizes), Xylitol (Sweetener), Purified Water, Charcoal Powder (Whitens, Polishes And Cleans Teeth/ Freshens Breath), Flavor (Freshens Breath), Xanthan Gum (Thickener), Titanium Dioxide (Mineral), Cocamidopropyl Betaine (Cleanser), Sodium Cocoyl Glutamate (Cleanser), Coconut Oil (Soothes and Moisturizes), Potassium Sorbate (Maintains Stability), Stevia Rebaudiana Leaf Extract* (Sweetener).

Adults and children 12 years of age and older: Apply at least a 1-inch strip of the product onto your fave soft bristle toothbrush. Brush teeth like a boss (aka thoroughly), for at least 1 minute, preferably after each meal or at least twice a day (morning and evening) or as recommended by a dentist or physician. Look in the mirror, dig your black teeth and take a selfie. Black paste may be messy so please spit responsibly.
Children under 12 years of age: Consult a dentist or a physician.

Grove Values

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3,000+ BANNED INGREDIENTS

Personal care with nothing to hide.

From head to toe, every product is screened for ingredient safety, material impact, and unnecessary waste — so you can feel more confident in what touches your body every day.

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Strictly screened ingredients

Including parabens, PEGs, sulfates, phthalates, and synthetic fragrance

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Cruelty free

Every personal care brand we offer is committed to cruelty-free practices

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Less plastic, fewer microplastics

Refillable and reduced-plastic options that lessen waste and microplastic exposure

A close-up of a human fingertip with colorful microplastic particles on the skin, and images of a plastic bag, bottle, and six-pack ring layered in the corner, highlighting plastic pollution.

Go Beyond Plastic™ and microplastics.

Plastic products break down into microplastics that can affect human health.

Grove Co. is on a mission to reduce plastic in home essentials — for both people and for the planet.

Learn more on the Home Planet blog