Last Updated: June 12, 2024
Not sure what the difference is between plastic free and plastic neutral? We'll cover everything you need to know, plus more about Grove's commitment to move Beyond Plastic™.
The consumer packaged goods industry is built on the back of single-use, seemingly disposable plastic. Until recently, consumers have never been given a choice between household essentials and packaging that won’t last for centuries. Clean hair, clean teeth, and clean counters have required a major negative environmental impact – locking customers into a standoff between convenience and sustainability.
Given that 76 million pounds of plastic packaging is created every day in the U.S. and only 5% is recycled, we don’t feel that our industry is working fast enough to address the plastic pollution crisis. While more work is needed, plastic-free solutions are available — and our pursuit of a more sustainable future is leading us to expedite progress within our industry.
Our goal is to re-imagine household essentials as a force for positive impact and regeneration, moving from “doing less bad” to “doing true good.” We are committed to offering our customers products that challenge conventional single-use plastic product formats and materials that align with our Beyond Plastic™ standard.
Plastic pollution happens when so much plastic accumulates in the environment that it causes problems for wildlife, humans, our habitats, and the climate. Over 300 million tons of plastic are produced each year — and at least half is used to make single-use items and packaging. Now consider that each piece of plastic can take up to 500 years to decompose. The planet is literally drowning in plastic, and the consequences are dire.
24 billion pounds of plastic find their way into the oceans each year. Around 90 percent of marine animals have eaten plastic, and plastic pollution is estimated to kill 100,000 marine mammals and 1 million seabirds each year. By 2050, it’s estimated that there’ll be more plastic in the ocean than fish.
Each year, we consume a heaped dinner plate’s worth of plastic, and over the average lifetime, we eat approximately 40 pounds of plastic. By inadvertently consuming all this plastic, we’re exposing our bodies to the harmful toxins present in plastics that can cause a host of health issues like neurotoxicity, reproductive toxicity, cancer, and developmental problems in babies and children.
Plastic pollution also plays a part in climate change. When plastics begin to decompose inside landfills and the ocean, they’re heated up by the sun which causes them to release methane and ethylene — two greenhouse gasses that help speed up climate change.
Grove is currently a plastic-neutral company. What this means is that every time you receive plastic from us, we remove the same amount of ocean and nature-bound plastic waste. We consider plastic neutrality a realistic way to mitigate the impact of our plastic footprint, but it’s not our end goal.
We are committed to moving our industry away from its reliance on single-use plastic. But real change happens together. That’s why we’re committed to working with our family of third-party brands to make progress as an industry, rather than charting this course on our own. Success for us means guiding our industry towards systemic change.
In the meantime, we are proud to partner with rePurpose Global to create innovative solutions to the plastic pollution crisis.
rePurpose Global is a platform dedicated to reducing waste, reviving lives, and restoring nature’s balance through plastic neutrality. Through our partnership with rePurpose, we’re complementing our continued work with Plastic Bank by working in India, Kenya, and Colombia. There, our focus will be on the collection of low-value plastics – like candy wrappers and chip bags – that are more likely to end up as pollution.
Grove exists to transform the products you use in your home into a force for human and environmental good — and plastic isn’t part of that mission. Beyond Plastic is our plan to solve the single-use plastic crisis for home and personal care products. We are working hard to reduce single-use plastic in our product offerings.
One way we measure the impact of the plastic-free and plastic-reducing products we create and curate is through the amount of plastic they avoid compared to their conventional, mass market alternatives.
Pounds of plastic avoided in our Grove Co. cleaning concentrates. After switching from plastic to glass packaging, our powerful cleaning concentrates have avoided 335,234 pounds of plastic.
Pounds of plastic avoided in our Grove Co. hand and dish soaps. Since transitioning our high-performance formulas from plastic to aluminum, this new product format has avoided 73,899 pounds of plastic.
Pounds of plastic avoided in our Peach Not Plastic products. Our waterless, plastic-free, and plant-based personal care products are fun, colorful, and waste-free. By replacing traditionally packaged care products with our waterless bar formats, each Peach customer can avoid 4.44 pounds of plastic per year.
Offset your plastic footprint with brands that use take-back programs. These programs partner with brands to offer recycling services for hard-to-recycle packaging — and they’re free to use! Just follow the directions provided by the brand to send in your used packaging, and check out our guide to learn the best way to get your empties ready for recycling.
Curb your plastic waste with reusable alternatives to household products. Reusable straws, and your pantry are great places to start. Or, you can take it a step further with our tips to turn your bathroom and bedroom into eco-friendly, plastic-free havens.
Plastic-free packaging makes a world of difference. Peach offers shampoo and conditioner, face soap, and body soap — and because they’re all in bar form, they don’t require wasteful plastic bottles. Laundry soap sheets are a zero-waste alternative to liquid soaps, and they come in a tidy box made of easy-to-recycle paperboard.
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