Last Updated: June 17, 2021

21 of the best natural toothpastes.

WRITTEN BY Grove Collaborative • 36 min read

A regular oral care routine of brushing your teeth and flossing can help prevent dental problems, but finding the best toothpaste for your chompers can be quite the ordeal as there are so many different kinds out there to choose from. First off, picking a natural toothpaste and staying away from ingredients such as parabens, propylene glycol, triclosan, sodium lauryl sulphate, and diethanolamine is a big win. The next tough decision is whether to pick a toothpaste with fluoride or not as there are some pros and some cons to fluoride too.


We’ll help you narrow down the best natural toothpastes for you, so you can find that go-to tube (or tablet) that you’ll be able to buy again and again and use for years to come. Browse through top natural oral care brands like hello, Tom’s of Maine, and Davids by reviewing the top rated items in this list.


This list of products was determined by ratings and reviews from Grove members.

1. hello Activated Charcoal Whitening Toothpaste-Fluoride Free

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hello Activated Charcoal Whitening Fluoride-Free Toothpaste is an evolved, modern toothpaste that uses activated charcoal to gently remove stains and particles from your teeth. Charcoal probably isn’t the first thing that comes to mind when you think about whitening your teeth. So, what’s the deal with everyone using activated charcoal toothpaste …

(625)
4 Oz
$5.99
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2. Tom's of Maine Botanically Bright Fluoride-Free, SLS-Free Toothpaste

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Tom's of Maine Botanically Bright Fluoride-Free, SLS-Free Toothpaste is exactly that. Unlike toothpastes that rely on a chemical clean, this natural toothpaste is made without SLS, a sulfate that’s commonly used in products as a foaming agent. But that doesn’t mean your teeth won’t gleam! This whitening toothpaste gently foams with plant-derived …

(2)
4.7 oz
$5.49
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3. Tom's of Maine Whole Care Toothpaste

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Tom's of Maine Whole Care Toothpaste really does it all — it prevents tartar buildup, fights cavities, strengthens enamel, and gently whitens your teeth. Plus, it leaves behind a pleasant peppermint flavor for fresh breath that lasts all day.

Want more of Tom’s natural goodness? Check out Grove’s collection of Tom’s of Maine products for …

(38)
1 Tube, 4 Oz
$4.99
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4. hello Naturally Whitening Fluoride Toothpaste

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Brush away plaque and stains with hello Naturally Whitening Fluoride Toothpaste. The cavity-fighting protection of fluoride combined with the whitening power of a calcium mineral blend make this a powerful toothpaste for tackling tough tartar. Natural ingredients like coconut oil and tea tree oil work together to control odor-causing bacteria to …

(63)
4.7 Oz
$4.99
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5. Tom's of Maine Simply White Toothpaste

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Are your pearly whites not so white anymore? Brighten up your smile with Tom’s of Maine Simply White Toothpaste, which uses naturally derived silicas instead of harsh bleaching agents to whiten your teeth. Tom’s Simply White Toothpaste is so effective, it’s the only natural whitening toothpaste with a seal of approval from the American Dental …

(49)
1 Tube, 4.7 Oz
$4.99
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6. Tom's of Maine Antiplaque & Whitening Toothpaste

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Do you know what’s in your toothpaste? Conventional toothpastes often contain harmful additives like dyes and abrasive agents that have been associated with some potentially dangerous side effects. Tom's of Maine Antiplaque and Whitening Toothpaste is a healthy, fluoride-free alternative made from naturally derived ingredients you can trust. Zinc, …

(100)
1 Tube, 5.5 Oz
$4.99
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7. Davids Natural Toothpaste - Spearmint

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There’s nothing better than spearmint fresh breath. Enjoy the perks of cleanliness and freshness daily with this Davids Natural Toothpaste – Spearmint. This natural toothpaste is made with naturally sourced and naturally derived ingredients, and it’s Environment Working Group- (EWG-) verified. It’s also fluoride-free, sulfate-free, vegan, and …

(24)
5.25 oz
$9.99
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8. hello Fresh Spearmint Fluoride-Free Toothpaste

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Elevate your brushing game with hello Fresh Spearmint Fluoride-Free Toothpaste. The secret mouth-cleaning ingredient is hemp oil, which has been known to keep bad breath bacteria under control. Hemp is widely used in various applications because of its purported health benefits, and it's finally made its way into toothpaste. Some studies have found …

(9)
4 oz
$6.49
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9. Tom's of Maine Rapid Relief Sensitive Fluoride-Free Toothpaste

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If you have sensitive teeth, even brushing can be a pain. Switch to this Tom's of Maine Rapid Relief Sensitive Fluoride-Free Toothpaste and help heal your sensitive teeth while making sure they have long-lasting protection, too. This natural toothpaste is fluoride-free, never tested on animals, and made without artificial flavors, colors, or …

(31)
4 oz
$4.99
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10. hello Sensitivity Relief + Whitening Soothing Mint Fluoride Toothpaste

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There’s nothing more painful than having sensitive teeth (or a cavity). Whether you have a mint sensitivity or some other issue, hello Sensitivity Relief Soothing Mint Fluoride Toothpaste might be the answer to your mouth’s needs. This natural toothpaste is packed with healthy ingredients like coconut oil and aloe vera gel to soothe sensitive gums …

(129)
4 Oz
$5.99
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11. Tom's of Maine Wicked Fresh Fluoride Toothpaste

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Tom’s of Maine finally crafted a naturally derived toothpaste with fluoride for extra cavity protection — Tom’s of Maine Wicked Fresh Fluoride Toothpaste. It’s packed with powerful ingredients that are gentle enough for sensitive gums, yet strong enough to banish bad breath. Now, that’s wicked fresh! The smooth, light texture of Tom’s wicked cool …

(53)
1 Tube, 4.7 Oz
$4.99
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12. Tom's of Maine Luminous White Anticavity Toothpaste

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Whiten your teeth naturally with this Tom's of Maine Luminous White Anticavity Toothpaste. This natural whitening toothpaste removes surface stains from your chompers without using artificial flavors, colors, or preservatives. Plus, it uses the power of naturally derived ingredients to prevent cavities when you brush. This Tom's of Maine Luminous …

(18)
4 oz
$4.99
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13. Davids Natural Toothpaste - Peppermint

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You can (and should) enjoy peppermint all year long (and not just during the holiday season). This Davids Natural Toothpaste – Peppermint gives you a burst of peppermint freshness daily when you brush. This natural toothpaste is fluoride-free, sulfate-free, vegan, and Leaping Bunny–certified. Plus, it’s made with only naturally sourced and …

(18)
5.25 oz
$9.99
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14. Schmidt's Toothpaste

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Regular brushing with Schmidt's Toothpaste helps to keep plaque and tartar from building up on teeth and gums. This natural toothpaste is made with plenty of healthy ingredients instead of harsh chemicals, making it a must-have for the entire family. Its refreshing, minty flavor is sweetened with stevia leaf extract so it isn’t sharp or bitter — …

(9)
4.7 oz
$5.99
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15. hello Antiplaque + Whitening Toothpaste Tabs

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The perfect travel companions, hello Antiplaque + Whitening Toothpaste Tabs keep your teeth white and your suitcase light. These little gems offer up a smarter way to whiten teeth, providing a plastic-free alternative to traditional toothpaste tubes. Packaged in a reusable tin, these chewable tablets are an easy, effective option for fighting …

(94)
60 Tabs
$8.99
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16. hello Antiplaque & Whitening Fluoride Free Toothpaste

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Looking for a natural toothpaste that will keep your smile looking bright and white while fighting cavities effectively? hello Antiplaque and Whitening Fluoride-Free Toothpaste does just that. This fluoride-free toothpaste uses natural peppermint, coconut oil, and tea tree oil to keep your mouth fresh and clean. These naturally derived ingredients …

(67)
4.7 Oz
$4.99
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17. Tom's of Maine Antiplaque & Whitening Toothpaste Gel

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Brush away bad breath and your last meal with Tom's of Maine Antiplaque and Whitening Toothpaste Gel. This toothpaste gel has a refreshing spearmint flavor and a soothing gel texture with naturally derived whitening properties. Tom’s toothpaste ingredients are naturally sourced and are healthy for you, your kiddos, and mother earth. This paste uses …

(38)
1 Tube, 4.7 Oz
$4.99
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18. hello Charcoal Toothpaste Tabs

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Say goodbye to globs of toothpaste left in the sink and hello to a clean, fresh mouth without the mess. Hello Charcoal Toothpaste Tabs offer up a revolutionary way to get your teeth sparkling clean without the hassle of traditional toothpaste tubes. Made with powerful, all-natural ingredients like activated charcoal, coconut, oil, and fresh mint, …

(36)
60 Tabs
$8.99
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19. Dr. Bronner's All-One Toothpaste

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The use of cinnamon can be traced back to around 3,500 B.C. to the ancient Egyptians, so it’s a no brainer why Dr. Bronner's chose this spice to flavor their toothpaste — it’s been well-liked for thousands of years. This Dr. Bronner's All-One Toothpaste is USDA Organic, biodegradable, vegan, and Leaping Bunny–certified. It’s made in the USA and …

(118)
5 Oz
$6.49
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20. hello Activated Charcoal Whitening Fluoride Toothpaste

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The ancient Romans had a lot of foresight, including using the cleaning power of charcoal powder to whiten their teeth. hello Activated Charcoal Whitening Fluoride Toothpaste is the modern version of that Roman trick, in an easy-to-use paste that has mint for long-lasting freshness. While the charcoal works its whitening magic, other naturally …

(104)
4 Oz
$5.99
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21. Davids Natural Toothpaste - Peppermint + Charcoal

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If you’re looking for a natural toothpaste that’s healthy yet effective, try Davids Natural Toothpaste – Peppermint and Charcoal. This fluoride-free toothpaste is designed to remove plaque, whiten your teeth, and freshen your breath. Each recyclable metal tube of peppermint and charcoal toothpaste is made in the USA. A tube key roller is included …

(9)
5.25 oz
$9.99
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FAQs

What is natural toothpaste typically made from?

Most natural toothpastes are made from — you guessed it — natural ingredients. The most common ingredients you’ll find in natural toothpastes include coconut oil, baking soda, and charcoal; however, you’ll also sometimes see tea tree oil and wintergreen leaf oil which both freshen breath. Some other common ingredients include stevia leaf extract, vegetable glycerin, and zinc citrate.


You should always read the ingredients in your toothpaste to see if what you’re picking out is right for you and the others in your household. Some people have specific needs — for example, a fluoride-free toothpaste, or they may need to watch out for a certain ingredient they’re allergic to. Before you begin to use a new toothpaste you’ve never used before, check with your dentist to get their opinion on your pick before you use it to brush your pearly whites.


How do you use charcoal toothpaste?

The funny thing is you don’t really have to learn how to use activated charcoal toothpaste because instructions should always be on the packaging of the natural toothpaste you purchase. But since this is a question more than just one person is asking, here’s how you use it:

  • Start by adding toothpaste to your toothbrush like normal
  • Brush your teeth like you normally would for at least one minute straight — getting those hard-to-reach places, too
  • Stop and look in the mirror for a laugh — your teeth will look grungy black, no kidding
  • Rinse and you’re done (until your next brushing sesh that is

For charcoal oral care, try this hello Activated Charcoal Whitening Toothpaste-Fluoride Free along with this hello Charcoal Bristle BPA-Free Toothbrush, both available on Grove. You’ll also want to check out our list above of the best toothpastes made from natural ingredients.


How long does natural toothpaste last?

Natural toothpaste, even the best natural toothpaste can only last up to two years after it’s been manufactured. All toothpastes should have an expiration date on their packaging or box to let you know when the toothpaste inside will be best to use by. This is because the FDA (Food and Drug Association) requires toothpaste to have an expiration date. This is true for the best regular toothpastes as well as natural toothpastes.


If you have a tube of toothpaste but don’t see an expiration date on the tube, we recommend taking a permanent marker and writing the expiration date that’s on its packaging onto its tube so that you know when your toothpaste is good until. This way you won’t accidently use expired toothpaste if it’s been hanging around your home for quite some time.


What is Grove Collaborative?

At Grove, we take the guesswork out of which products are good for you and your home. Every product meets strict standards for being nontoxic, effective, sustainable, and cruelty-free. Once you find products you love, we ship to your home on a flexible, monthly schedule.


If you're ready to make the transition to natural cleaning, beauty, and household products, shop Grove Collaborative's natural products for the eco-friendly tools to tackle the job.

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